Search Marketing including PPC, Google Adwords and Social Media Advertising

Get to the top of the search engines almost immediately with search marketing and pay per click advertising. We can set up, monitor and maintain your Google Adwords or Facebook advertising. Google Adwords has the power to drive more leads to your business. Most other forms of advertising are hard to measure and Google Adwords ensures your site can be found when your potential customers type in keywords that relate to your business. Facebook advertising enables you to tap into specific demographic and lifestyle factors. Using Facebook ads you can choose your audience by location, age and interests.

What is pay-per-click (PPC)?

Search results

A Pay-per-click ad is a short text ad that appears to a specifically targeted audience. The ad includes a link to your website. The term pay-per-click means you are only charged by Google or Facebook when your ad is clicked on by the person viewing the ad. You do not pay each time the ad is shown, only when they actually click through to your website.

 

What is Google Adwords?

When people search on your keywords or phrases, your ad can appear at the top or beside the search results.

 

How much does Google Adwords cost?

Our Google Adwords packages start at just $220 per month for the PPC Simple package. The PPC Simple package suits many small businesses operating locally (restauants, trades etc). For online businesses, state or national based businesses should consider the PPC Competitive package. All packages can be customised to work with your requirements. The cost of PPC depends mainly on the competitiveness of your chosen keywords, and the competitiveness of the market you operate in. As a guide you can use the following table.

PPC Kickstart

  • $600*

    One-off cost

  • Keyword research
  • Setup Google Adwords account
  • Create 1 campaign
  • Create up to 5 ad groups
  • Create up to 5 variations of ad copy
  • Quick reference guide
  • PPC Support available on hourly rate
  • Contact Us

PPC Simple

  • $79 per week*

    Ongoing Management

  • Keyword research
  • Setup Google Adwords account
  • Create 1 campaign
  • Create up to 5 ad groups
  • Create up to 5 variations of ad copy
  • Quick reference guide
  • Up to 2 hours of campaign monitoring, ad testing, keyword and ad optimisation per month
  • Monthly campaign performance report
  • Monthly recommendations for campaign improvements
  • Setup fee of $220
  • Contact Us

PPC Competitive

  • $125* per week

    Ongoing Management

  • Keyword research
  • Setup Google Adwords account
  • Create 2 campaigns
  • Create up to 5 ad groups
  • Create up to 5 variations of ad copy
  • Quick reference guide
  • Up to 4 hours of campaign monitoring, ad testing, keyword and ad optimisation per month
  • Monthly campaign performance report
  • Monthly recommendations for campaign improvements
  • Setup fee of $220
  • Contact Us

* PPC Simple and Competitive packages have a minimum 6 month duration. All prices are for management fees only and include GST.  Advertising costs are additional.

Contact us now for your free consultation.

What is Facebook Advertising?

Facebook advertising enables you to tap into specific demographic and lifestyle factors. Using Facebook ads you can choose your audience by location, age and interests. If you know your customer, we can find them on Facebook!

Google adwordsWhat are the advantages?

  • PPC is virtually immediate – once we agree on your campaign you can be on the same day
  • PPC is measurable and controllable.
  • PPC provides immediate results.
  • PPC drives leads to your site when they type in keywords that relate to your business.
  • You only pay when someone clicks on your ad (not every time it is shown)

How do I get started?

The very first step is our free one hour web design consultation. We then provide a detailed proposal. It’s that easy.

Contact us now for your free consultation.

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