Innovative new gallery takes the inaugural Blue Platypus Arts Centre Gold Coast Online Marketing Prize

Gold Coast boutique web design and development agency Blue Platypus, in conjunction with The Arts Centre Gold Coast, is delighted to announce Gallery on the Lane as winner of the Blue Platypus Arts Centre Gold Coast Online Marketing Package.

Gallery on the Lane is a unique space open in the heart of Southport, dedicated to showcasing a contemporary range of photography and art from Australia and overseas.

“Our non-commercial space provides a platform for exciting new talent to showcase their work and gain experience in the marketing and display of their art. We are excited of the prospect of creating a website to further showcase these talented artists,” said curator Nicola Parsons.

Online marketing prize winner

Gallery on the Lane will receive an online marketing package worth $1800 including online marketing consultation, social media strategy, and a new website.

Blue Platypus is a Benefactor of The Arts Centre and has extended the relationship to providing a website design and marketing at no cost to a local artist or company.

Tanya Bellchambers, Director of Blue Platypus, believes this prize is a perfect blend of business communications, media and artistic pursuits.

“We are not a group of techy-web-boffins. We think of ourselves as business savvy communications professionals who can help businesses, and in this case artists, use the web as a marketing channel to enhance bottom line business results,” she said.

“At Blue Platypus, we share a great respect for the myriad of performing and visual artforms and wish to actively support this sector of our community. We wanted to share our knowledge and skills in the online marketing space with a worthy artist or arts organisation. We are now able to do this, thanks to the support of the Arts Centre Gold Coast.”

The Arts Centre Gold Coast is proud to support initiatives that support and grow the independent sector on the Gold Coast, ensuring future enjoyment and involvement in the performing and visual arts.

Creative Producer Brad Rush expressed the Centre’s appreciation for this prize to a local arts company. “We are thrilled that Blue Platypus has given this opportunity to a local organisation. The directors of Blue Platypus share The Arts Centre’s commitment to assist local arts workers grow and develop their organisations. The online marketing package provides an excellent platform for Gallery on the Lane to continue their work here on the coast, he said.

Gallery on the Lane’s new website will be live by January 2012.

For more information
Tanya Bellchambers
Tel: 0430 809 122
Email: tanya@blueplatypus.com.au
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